I wanted to see Iran before the US would lift the sanctions with the recent agreements on the nuclear deal.
Since the revolution of 1979 the country has been almost cut off from the consumer market: there are no worldwide retail chains over here, you can’t book a stay on Booking.com or Airbnb. Bank cards emitted abroad are not accepted and there is no way to pay with one online. Social networks except Instagram, though used actively, can be accessed using VPN only.
At the same time Iran is a young educated country with a unique culture, and now a brand new unexplored marketplace of 80 million people as well. This article is an attempt to depict the modern life of Iran through its urban details.